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How FloraLife is Setting Its Sights on Sustainability

usscmc by usscmc
December 6, 2019
How FloraLife is Setting Its Sights on Sustainability
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FloraLife, a division of Smithers-Oasis Company, is looking to the future with the launching of its 2025 sustainability initiative. The longtime cut flower care company’s new sustainability initiative is a long-term plan targeted for 2025 that implements the “reduce, re-use, recycle, and respect” principles in multiple areas: water, innovation, production and consumption, and climate action.

“We created this plan to address our impact on the planet and society, focusing on three main pillars of sustainability—environmental, social, and economic,” stated Jim Daly, FloraLife VP/Grower Global Operations and Corporate Research. “Our 2025 sustainability plan provides accountability. It establishes where we are and what we want to achieve over the next five years, while providing flexibility to be adaptable to industry changes.”

The initiative is being led by Mark Allen, Product Manager, who received certification in Business Sustainability Management from the University of Cambridge. According to FloraLife, plan development began more than a year ago when the team recognized the need for a formal sustainability plan with established goals and objectives.

While the plan has extended goals and objectives that will continually be evaluated, several projects are currently underway, working toward meeting the performance metrics of the 2025 plan. A sampling of these projects includes:

  • Development of alternate packaging options that will eliminate single-use plastics, more specifically, the creation of a diverse sustainable film range to satisfy both the sustainability pillars and customer needs.
  • Reusable flower food shipping containers for circular economies.
  • Carbon footprint assessment of all of FloraLife product lines, beginning with the Floralife Express 200 range bulk liquid, conducted by third party, Carbon Footprint Ltd.
  • Sea freight protocols that will significantly reduce carbon footprint, yet will successfully transport flowers without jeopardizing quality.

For more information, visit floralife.com.

Paul Rusnak is Senior Managing Online Editor for the U.S. Horticulture Group at Meister Media Worldwide, which includes Florida Grower, American Vegetable Grower, American Fruit Grower, and Greenhouse Grower brand titles. See all author stories here.

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