Nordstrom‘s supply chain chief Alexis DePree will become the newest member of its executive team next month as the upscale US department store operator says supply chain plays an increasingly critical role in serving consumers both in-store and online and is a core enabler of its market strategy.
DePree joined Nordstrom in January from Amazon where she was vice president of Americas sort centres and planning. Prior she served as Amazon’s vice president of global supply chain operations. She has also held leadership positions at Target and Dell and will join the executive team on 3 January.
“With the acceleration of digital sales to 54% this year, our supply chain network must be ready to serve our customers across every aspect of our business — from full-price and off-price to online and in-store,” says Pete Nordstrom, chief brand officer and president of Nordstrom Inc. “Alexis’ deep experience in digital, retail and supply chain transformation and her expertise and knowledge across the retail value chain positions us well as we continue to work to reliably get more product closer to our customers, making it easier, faster, and more convenient for them to shop with Nordstrom.”
The company continues to scale its market strategy to better serve customers on their terms, gain market share, and increase inventory efficiencies. In October, it rolled out its market strategy to five additional markets, scaling to ten of its top markets, which account for more than half of sales. In these markets, customers have access to up to seven times more merchandise selection with two-day delivery or next-day pickup.
Nordstrom continues to unlock new ways to better serve customers, offering them greater convenience and connection, including the expansion of its online order pickup services across both Nordstrom and Nordstrom Rack. Customers can now pick up Nordstrom.com, Nordstromrack.com and HauteLook.com orders at all Nordstrom and Nordstrom Rack stores in the US.
“The customer experience is at the heart of what we do and we know now more than ever customers want control and convenience,” says DePree. “Our market strategy is one of the ways Nordstrom is able to deliver on this.”
The company’s third-quarter profits recently slid to US$53m from $126m a year earlier while sales declined 16% to $3bn from $3.5bn, impacted by the Covid-19 pandemic.

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